Social Media on a budget

Social Media on a budget

Focus your budget Who are your customers and what platforms do they use? Sounds logical but it is surprising how many companies post on as many platforms as possible, without stopping to find out if they are reaching their target market. Bottom line – It’s...
Are we going the right way?

Are we going the right way?

Ever been on a website and failed to find something as simple as a phone number or a particular product you know is there somewhere? Have you ever given up and went somewhere else entirely? From the visitor’s point of view this is frustrating and a waste of time. From...